It was a busy week here at Rush Order Tees, and for this blog, that only means one thing: More awesome customer designs!
This week’s Customer Design of the Week comes to us from Air Authority, a Montgomery, Alabama-based heating and cooling company, who won our judges over with their simplistic, elegant, and clever design.
Let’s see what they had to say about it:
Brian: The “Air Authority” design is a simple and sleek, and I chose it primarily because it’s everything a company logo should be. The company name is clever, and the graphic matches. It demonstrates that the company is friendly, competent, and professional, and it’s really just a good design, overall. The line work also deserves a mention! Well done.
Joseph: This design is charming and informative. While it is very apparent that the illustration is well done and shows that, not only will the technician show up with all the tools needed to get the job done, but that the job will be done with a smile. I mean, what more can you ask for?! It states clearly that this is the “authority” on all of your heating and cooling needs, and affirms this stance with the use of a badge. All said, this design is very “cool.” Ha! Get it?!
Mike: This design has a great concept. The company is named “Air Authority,” and they made a clever decision using the image of a police badge. The style is just cartoony enough to be fun, while still maintaining a certain level of professionalism. A strong color palette and solid typography really tie this together. You can understand, just by seeing this logo, that this company is professional and legitimate. The left chest placement of the design ties in with the idea of a badge in a really great way. This is definitely a very well thought out company identity and tee shirt design.
This week, we’re also featuring two new panel judges, Aidan and Tyra:
Aidan: This design stood out the most because I love how clean and creative it is. They positioned themselves as the “authority” in heating and cooling, and their authoritative use of the badge—like that of an officer’s—was very creative, and is definitely going to grab a lot of attention!
About Aidan: Aidan has a background in art for over 6 years, and currently assists multiple departments at Rush Order Tees. Here, she oversees artwork and customer proofs, as well as assists in obtaining final approval from customers ahead of order production. Aidan also assists the production floor with quality assurance. She loves coffee, traveling, exploring, burritos and animals. When not at Rush Order Tees, you can catch her doing other-art related jobs, such as artwork for tattooing, creating flyers for local rock shows, and even designing art for bands.
Tyra: This design really embraces the idea of superior service. The use of the shield truly embodies the word “authority,” and the placement on the left chest, coupled with the outline of a badge, was a clever way to really push the message further. Although the design incorporates a more cartoonish style, it doesn’t detract from its message and theme, but rather demonstrates a playful and fun side to a company of professionals.
About Tyra: Tyra is a Graphic Designer at Rush Order Tees, and graduated from The Art Institute of Philadelphia with a Bachelor’s in Media Arts and Animation. She loves playing Ms. Pac-Man and other classic video games. When she’s not working, you can usually find her doodling some bodiless characters, or indulging her near-fanatic obsession with pugs.
If you’re in the Montgomery area and want to learn more about what the folks at Air Authority are all about, click the link above, or check them out on Facebook! Thanks for an excellent design!